"They know everything about us while their operations are designed to make us unknowable. They predict our future and set our behavior, but for the sake of others' goals and financial profit. This power to know and change human behavior, is unprecedented. "
It's Shoshana Zuboff, Charles Edward Wilson Professor Emerita at Harvard Business School, and no, she doesn't speak of George Orwell's 1984 or Aldous Huxley's Brave New World. And neither about the dark Communists in the heart of Beijing.
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