In December, Alibaba Group Holding Pierre Poignant in charge of Lazada, the subsidiary of the Chinese e-commerce giant's high-strike Southeast Asia expansion, chose. The choice was out of character for various reasons. Poignant is a professional driver – a type of Alibaba supremo Jack Ma has long since despised. He was part of Lazada's founding team, also typically disqualified. Finally, as a Frenchman, he is one of many Westerners who cracked Alibaba's top echelons.
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